Win the map pack first
A managed Google Business Profile, reviews coming in every month and service pages written the way Cheadle customers search.
SEO and websites in Cheadle
SEO Agency Cheadle
SEO, Google Maps and websites that bring in calls from Cheadle, run by senior specialists, remotely.
Working with businesses across ST10, including Monkhouse and Windy Arbour.
Postcode districts:ST10
Local people11,816
Plumber searches140
Businesses4,065
Repair garages100
10/20
of the top 20 electricians on Cheadle's Google map show no website.
Who lives in Cheadle
The Cheadle built-up area is home to about 11,800 people
That is 3% more than in mid-2022. 67% of households own their home.
11,816people
3%change since mid-2022
2,884households
67%of homes are owner-occupied
17.9%of homes are rented privately
96,764people in the wider district
Cheadle's business base
Fewer than ten people work at 91.3% of businesses in the Staffordshire Moorlands district
Of the district's 4,065 VAT- or PAYE-registered businesses, 21.4% are agriculture, forestry and fishing firms.
4,065VAT- or PAYE-registered businesses
91.3%employ fewer than 10 people
89.1%of UK businesses employ fewer than 10 people
270registered workplaces in Cheadle's neighbourhood areas
1,020sole proprietors
Business size
By sector, share of businesses
How many firms each trade has
100Vehicle repair garages
80Plumbing, heating and air-con firms
75House builders
75Electricians
75Landscapers
60Hair and beauty salons
60Joiners
25Accountancy firms
Working for themselves in Cheadle
In Cheadle, 14.1% of working residents are self-employed
Of them, 323 work without employees and 64 employ others (Census 2021). That compares with 17.1% across England and Wales.
14.1%of working residents are self-employed
323self-employed without employees
64self-employed with employees
17.1%across England and Wales
What people in Cheadle search for each month
Of the service phrases with a Google Ads figure, "plumber cheadle" is searched most
"plumber cheadle" averages 140 searches a month across the UK; "locksmith cheadle" 70, "accountant cheadle" 50 and "builder cheadle" 40.
| Trade · search phrase | Searches a month | 12 months | Median reviews | No website | Competition |
|---|---|---|---|---|---|
| "plumber cheadle" | 140 | Busiest month: Oct | 6 | 4 of 17 | Lower |
| "locksmith cheadle" | 70 | Busiest month: Oct | – | – | – |
| "accountant cheadle" | 50 | Busiest month: Nov | – | – | – |
| "builder cheadle" | 40 | Busiest month: Mar | – | – | – |
| "electrician cheadle" | 40 | Busiest month: Nov | 1 | 10 of 20 | Lower |
| "cleaner cheadle" | 20 | Busiest month: Oct | – | – | – |
| "roofer cheadle" | 10 | Busiest month: Sep | 85 | 0 of 2 | Medium |
140searches a month for "plumber cheadle": Google Ads' lowest reported band, very few searches
Seasonalitybusiest: Oct
Advertisers bid about £8.66 a click (approx., converted on 19 October 2026). Advertisers bid about $11.53 a click.
How competitive is local search in Cheadle?
10 of the top 20 electricians on Cheadle's map show no website
At least half of the top 20 have 1 review or more, and their average rating is 4.85. On the same map, 4 of the top 17 plumbers show no website. All of the top 2 roofers have one.
The top listings on Google Maps, by trade
Plumber
4 of the top 17 show no website
6 median Google reviews
4.98 average rating
Electrician
10 of the top 20 show no website
1 median Google reviews
4.85 average rating
Roofer
0 of the top 2 show no website
85 median Google reviews
5 average rating
Median Google reviews of the top listings
CheadleStoke-on-TrentUK median
023456890
Plumber 6
Electrician 1
Roofer 85
| Trade | Cheadle | Nearest larger town | UK median |
|---|---|---|---|
| Plumber | 6 | Stoke-on-Trent: 38 | 19 |
| Electrician | 1 | Stoke-on-Trent: 12 | 9 |
| Roofer | 85 | Stoke-on-Trent: 61 | 11 |
Your review gap
Where would your reviews put you on Cheadle's map?
6
reviews behind the Cheadle median for plumbers on the map (6).
Google Maps weighs reviews alongside other signals.
Out-build the top listings
The quickest gains often come from fast, well-structured service pages with structured data.
Own the whole area
Pages for Monkhouse and Windy Arbour and the other places around Cheadle, before competitors notice.
Cheadle's plumbers on Google Maps are here.
- 1
AI answers
AI search optimisation and structured data, so Google's AI Overviews, ChatGPT and Gemini can cite you.
- 2
The map pack
A managed Google Business Profile, regular posts, local citations and new reviews every month.
- 3
The organic results
Service and area pages, technical fixes and backlinks from relevant sites.
Who do the AIs name as the best plumber in Cheadle?
Each link opens in a new tab with the question filled in. If you're not named, that's what GEO fixes.
No website yet? You are not alone: 10 of the top 20 electricians on Cheadle's Google map show no website. Websites for Cheadle businesses
How businesses start and close near Cheadle
In 2024, 275 businesses started in the Staffordshire Moorlands district
260 closed. 46.8% of those started in 2019 were still trading five years later.
275businesses started
260businesses closed
46.8%of 2019 start-ups still trading five years on
3,400active businesses
Across the UK
How the UK compares
Read Cheadle's figures against these two from the UK.
Websites
65%
Only 65% of UK construction businesses have a website; 34% say they don't
Websites
78%
78% of UK businesses have a website; 21% say they don't (24% of sole traders)
What this means for a Cheadle service business
First among the service phrases that have a Google Ads figure is "plumber cheadle", at 140 searches a month across the UK, and "locksmith cheadle" is second, at 70 a month. Google Maps shows no website for 10 of the top 20 results for "electrician" around Cheadle; it is worth checking that your own listing links to your website. At least half of those 20 listings have 1 review or more.
Plans for Cheadle businesses
Same plans, same senior team, wherever you are.
Need a website too? SEO-ready websites from £49 a month. Explore websites
Results
Results, by name
Campaigns we have run, with their figures on our case studies page.
Entertainment brand · Portsmouth & Basingstoke
131.7%
more organic traffic
Escape Room Business Doubles Organic Traffic Growth
Exciting Escapes · campaign started July 2022 · results over six months
71.8%referring domains
143.8%organic keywords
Dental practice · Croydon
146%
more organic traffic
Dental Practice Achieves 146% Growth
Mayfield Dental · campaign started June 2024 · results over six months
101.4%referring domains
163.9%organic keywords
“Best SEO Agency out there. Alex and the team have been incredibly helpful and insightful with building our hospitality furniture website seo rankings and with lots of technical help. Would recommend straight away to anyone looking for an agency that covers everything from SEO level to technical website details. Prompt replies, attention to detail and they go above and beyond. Thanks guys.”
Questions about Cheadle
What Cheadle business owners ask us
Do you work with businesses in Cheadle?
Yes. Breakline's remote team of senior SEO specialists works with service businesses across the UK and US, including Cheadle.
Is there search demand for a plumber in Cheadle?
"plumber cheadle" averaged 140 searches a month across the UK in the 12 months to September 2026.
When is demand for a builder highest in Cheadle?
Searches for "builder cheadle" across the UK peaked in March 2026 at 90, against an average of 40 a month.
Do I need an SEO agency in Cheadle?
It depends on how easily customers find you now. "plumber cheadle" averages 140 searches a month across the UK, and 10 of the top 20 electricians on Google Maps around Cheadle show no website. If you are missing from searches like these, an SEO agency can work on your Google Business Profile, website and reviews so that you show up.
How big is Cheadle?
The Cheadle built-up area has about 11,800 people (mid-2024).
How competitive is Google Maps for electricians in Cheadle?
Of the top 20 electricians on Google Maps around Cheadle, 10 show no website, and at least half of them have 1 review or more (the same figure around Stoke-on-Trent is 12).
How common is self-employment in Cheadle?
14.1% of working residents in Cheadle are self-employed (Census 2021).
How many businesses are there around Cheadle?
The Staffordshire Moorlands district has 4,065 VAT- or PAYE-registered businesses (March 2026); 91.3% employ fewer than ten people.
Around Cheadle
Cheadle and the places around it
Within 7 miles
- Monkhouse0.2 mi
- Windy Arbour0.3 mi
- Lightwood0.5 mi
- Majors Barn0.5 mi
- Green, The0.7 mi
- The Green0.7 mi
- Harewood Park0.8 mi
- Brookhouses0.9 mi
- Abbots Haye1.0 mi
- Hammersley Hayes Road1.0 mi
- Haye, Abbots1.0 mi
- Hayes, Hammersley Road1.0 mi
Nearby location pages
Staffordshire
All towns we cover in Staffordshire
Read next: Plumber SEO – Ranking for Emergency Keywords and Local Searches
Straight-line distances
What we'd do first for a Cheadle business
- Win the map around Cheadle
Service areas set to ST10, regular posts and a review routine aimed at Cheadle's median on Google Maps.
- A page for each place you work
Monkhouse, Windy Arbour and Lightwood: real pages with your jobs, photos and reviews from each area.
- Get mentioned in AI answers
Structured data, consistent business listings and clear answers to what Cheadle customers ask.
Get in touch
Ask about SEO for your Cheadle business
Tell us what you do and where you work. A senior specialist replies by email, or call us now.
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