Breakline

SEO, Google Maps and websites in Hay-on-Wye

SEO Agency Hay-on-Wye

SEO, Google Maps and websites that bring in calls from Hay-on-Wye, run by senior specialists, remotely.

Working with businesses across HR3, including Y Gelli Gandryll and Cusop.

Postcode districts:HR3
snapshot / hay-on-wye · powys
25 mi50 mi Hay-on-WyeKingtonHerefordLeominsterRoss-on-WyeLudlowBromyardLedburyMalvern
Local people2,144
Dentist searches140
Businesses8,780
Landscapers205
3/9

of the top 9 electricians on Hay-on-Wye's Google map show no website.

Hay-on-Wye in numbers

About 2,140 people call the Hay-on-Wye built-up area home

That is 1.2% more than in mid-2022. 68.5% of households own their home.

2,144people
1.2%change since mid-2022
3,958households
68.5%of homes are owner-occupied
19.1%of homes are rented privately
134,843people in the wider district

Hay-on-Wye's business base

Fewer than ten people work at 92.4% of businesses in the Powys district

Agriculture, forestry and fishing firms make up 37% of the district's 8,780 VAT- or PAYE-registered businesses.

8,780VAT- or PAYE-registered businesses
92.4%employ fewer than 10 people
89.1%of UK businesses employ fewer than 10 people
755registered workplaces in Hay-on-Wye's neighbourhood areas
2,500sole proprietors

How big they are

Which sectors lead

Agriculture, forestry and fishing 37%UK 5%
Construction 10.9%UK 14.1%
Accommodation and food services 7.2%UK 6.5%
Professional, scientific and technical 6.7%UK 15.3%
Business administration and support services 6%UK 7.8%
Retail 5.5%UK 7.7%
Arts, entertainment, recreation and other services 4.6%UK 7.2%

How many firms each trade has

205Landscapers
170Vehicle repair garages
165House builders
125Electricians
115Plumbing, heating and air-con firms
75Joiners
70Hair and beauty salons
60Accountancy firms

Self-employment in Hay-on-Wye

In Hay-on-Wye, 36% of working residents are self-employed

Of them, 1,258 work without employees and 186 employ others (Census 2021). That compares with 17.1% across England and Wales.

36%of working residents are self-employed
1,258self-employed without employees
186self-employed with employees
17.1%across England and Wales

How competitive is local search in Hay-on-Wye?

3 of the top 9 electricians on Hay-on-Wye's map show no website

Of the top 9, at least half have 2 reviews or more; their average rating is 4.82. On the same map, 1 of the top 6 plumbers and 2 of the top 3 roofers show no website.

Top Google Maps listings for each trade

Plumber

1 of the top 6 show no website

3 median Google reviews

4.92 average rating

Electrician

3 of the top 9 show no website

2 median Google reviews

4.82 average rating

Roofer

2 of the top 3 show no website

2 median Google reviews

5 average rating

Median Google reviews of the top listings

Hay-on-WyeUK median
Median Google reviews of the top listings
TradeHay-on-WyeUK median
Plumber319
Electrician29
Roofer211

Your review gap

Where would your reviews put you on Hay-on-Wye's map?

0
3

reviews behind the Hay-on-Wye median for plumbers on the map (3).

Reviews are one of several signals Google Maps uses.

If your trade is high

Start with the map pack

A managed Google Business Profile, reviews coming in every month and service pages written the way Hay-on-Wye customers search.

If your trade is medium

Out-build the top listings

Fast, well-structured service pages and structured data are often the quickest gains.

If your trade is lower

Cover every place you serve

A page each for Y Gelli Gandryll and Cusop and the rest of the area around Hay-on-Wye, before competitors do.

Hay-on-Wye's plumbers on Google Maps are here.

  1. 1

    AI answers

    Structured data and AI search optimisation, so ChatGPT, Gemini and Google's AI Overviews can cite you.

  2. 2

    The map pack

    Google Business Profile management, regular posts, local citations and a steady flow of reviews.

  3. 3

    The organic results

    Service and area pages, technical fixes and backlinks from relevant sites.

Who do the AIs name as the best dentist in Hay-on-Wye?

Each link opens in a new tab with the question filled in. If you're not named, that's what GEO fixes.

No website yet? You are not alone: 3 of the top 9 electricians on Hay-on-Wye's Google map show no website. Websites for Hay-on-Wye businesses

Business openings and closures around Hay-on-Wye

In 2024, 470 businesses started in the Powys district

390 closed. 50% of those started in 2019 were still trading five years later.

470businesses started
390businesses closed
50%of 2019 start-ups still trading five years on
5,830active businesses

Across the UK

How the UK compares

Two figures from the UK to read Hay-on-Wye's numbers against.

Websites

78%

78% of UK businesses have a website; 21% say they don't (24% of sole traders)

Search

77%

Google Maps was the UK's third most-used smartphone app in May 2025, reaching 77% of adult smartphone users that month

What this means for a Hay-on-Wye service business

Only one service phrase we checked, "dentist hay-on-wye", has a monthly figure in Google Ads: 140 searches a month across the UK. Google Maps shows no website for 3 of the 9 results returned for "electrician" around Hay-on-Wye; if your own listing has no website link, adding one is worth checking. At least half of those 9 listings have 2 reviews or more.

Plans for Hay-on-Wye businesses

Same plans, same senior team, wherever you are.

Momentum

Everything you need to compete

£599 /month
Get started

Scale

More content and links each month

£999 /month
Get started

Elite

Our highest output every month

£1,499 /month
Get started
No contracts All prices exclude VAT. Prices in USD. Sales tax may apply. Compare every deliverable
Need a website too? SEO-ready websites from £49 a month. Explore websites

Results

Results, by name

Campaigns we have run, with their figures on our case studies page.

Dental practice · Croydon

146%

more organic traffic

Dental Practice Achieves 146% Growth

Mayfield Dental · campaign started June 2024 · results over six months

101.4%referring domains
163.9%organic keywords
View the Mayfield Dental case study
Dental care brand · Worldwide

110.8%

more organic keywords

Children's Oral Care Brand Doubles Organic Keywords

Brush Baby · campaign started October 2020 · results over six months

86.6%referring domains
53.2%organic traffic
View the Brush Baby case study
★★★★★
“Best SEO Agency out there. Alex and the team have been incredibly helpful and insightful with building our hospitality furniture website seo rankings and with lots of technical help. Would recommend straight away to anyone looking for an agency that covers everything from SEO level to technical website details. Prompt replies, attention to detail and they go above and beyond. Thanks guys.”
Adam Jones · HCF Contract Furniturevia Trustindex

All case studies

Questions about Hay-on-Wye

Common questions from Hay-on-Wye businesses

Do you work with businesses in Hay-on-Wye?

Yes. Breakline's remote team of senior SEO specialists works with service businesses across the UK and US, including Hay-on-Wye.

How often do people search for a dentist in Hay-on-Wye?

"dentist hay-on-wye" averaged 140 searches a month across the UK in the 12 months to September 2026.

When do people in Hay-on-Wye search most for a dentist?

Searches for "dentist hay-on-wye" across the UK peaked in January 2026 and June 2026 at 170, against an average of 140 a month.

Do I need an SEO agency in Hay-on-Wye?

It depends on how easily customers find you now. "dentist hay-on-wye" averages 140 searches a month across the UK, and 3 of the top 9 electricians on Google Maps around Hay-on-Wye show no website. If you are missing from searches like these, an SEO agency can work on your Google Business Profile, website and reviews so that you show up.

What is the population of Hay-on-Wye?

About 2,140 people live in the Hay-on-Wye built-up area (mid-2024).

What does Google Maps competition look like for electricians in Hay-on-Wye?

Of the top 9 electricians on Google Maps around Hay-on-Wye, 3 show no website, and half or more of them have at least 2 reviews.

How many people in Hay-on-Wye work for themselves?

36% of working residents in Hay-on-Wye are self-employed (Census 2021).

How many businesses are there in Hay-on-Wye?

The Powys district has 8,780 VAT- or PAYE-registered businesses (March 2026); 92.4% employ fewer than ten people.

Near Hay-on-Wye

Hay-on-Wye and its neighbours

Within 7 miles

  • Y Gelli Gandryll0.1 mi
  • Cusop0.7 mi
  • Cleirwy1.3 mi
  • Clyro1.3 mi
  • Scudamore Common1.3 mi
  • Llanigon1.6 mi
  • Bronydd1.8 mi
  • Llowes2.2 mi
  • Hardwick2.3 mi
  • Hardwicke2.4 mi
  • Bullen's Bank2.5 mi
  • Ffordd-las2.6 mi

Nearby location pages

Herefordshire

All towns we cover in Herefordshire

All locations

Local SEO services

Straight-line distances

What we'd do first for a Hay-on-Wye business

  1. Own the map around Hay-on-Wye

    Service areas set to HR3, regular posts and a review routine aimed at Hay-on-Wye's median on Google Maps.

  2. A page for each place you work

    Y Gelli Gandryll, Cusop and Cleirwy: real pages with your jobs, photos and reviews from each area.

  3. Show up in AI answers

    Structured data, consistent business listings and clear answers to what Hay-on-Wye customers ask.

Get in touch

Ask about SEO for your Hay-on-Wye business

Tell us what you do and where you work. A senior specialist replies by email, or call us now.