Start with the map pack
A managed Google Business Profile, reviews coming in every month and service pages written the way Kingston upon Thames customers search.
SEO and websites in Kingston upon Thames
SEO Agency Kingston upon Thames
SEO, Google Maps and websites that bring in calls from Kingston upon Thames, run by senior specialists, remotely.
Working with businesses across KT1, KT2, KT3 and the nearby postcode districts, including Surbiton Hill and Berrylands.
Postcode districts:KT1KT2KT3KT5KT6KT9
Local people171,018
Plumber searches170
Businesses8,380
House builders255
4/20
of the top 20 electricians on Kingston upon Thames's Google map show no website.
Kingston upon Thames in numbers
About 171,000 people live in the Kingston upon Thames built-up area
That is 2.2% more than in mid-2022. 60.9% of households own their home.
171,018people
2.2%change since mid-2022
65,632households
60.9%of homes are owner-occupied
27.3%of homes are rented privately
172,761people in the wider district
Businesses around Kingston upon Thames
91.6% of businesses in the Kingston upon Thames district employ fewer than ten people
Of the district's 8,380 VAT- or PAYE-registered businesses, 20.5% are professional, scientific and technical firms.
8,380VAT- or PAYE-registered businesses
91.6%employ fewer than 10 people
89.1%of UK businesses employ fewer than 10 people
9,420registered workplaces in Kingston upon Thames's neighbourhood areas
775sole proprietors
Business size
Which sectors lead
Registered firms by trade
255House builders
160Hair and beauty salons
125Accountancy firms
115Plumbing, heating and air-con firms
105Electricians
75Dental practices
75Vehicle repair garages
60Building cleaning firms
Owner-operators in Kingston upon Thames
In Kingston upon Thames, 19.9% of working residents are self-employed
Of them, 13,717 work without employees and 2,499 employ others (Census 2021). That compares with 17.1% across England and Wales.
19.9%of working residents are self-employed
13,717self-employed without employees
2,499self-employed with employees
17.1%across England and Wales
What Kingston upon Thames customers search for
"plumber kingston upon thames" has the most searches of the service phrases with a Google Ads figure
"plumber kingston upon thames" averages 170 searches a month across the UK; "accountant kingston upon thames" 110, "dentist kingston upon thames" 110 and "locksmith kingston upon thames" 70.
| Trade · search phrase | Searches a month | 12 months | Median reviews | No website | Competition |
|---|---|---|---|---|---|
| "plumber kingston upon thames" | 170 | Busiest month: Mar | 52 | 3 of 20 | Medium |
| "accountant kingston upon thames" | 110 | Busiest month: Oct | – | – | – |
| "dentist kingston upon thames" | 110 | Busiest month: Dec | – | – | – |
| "locksmith kingston upon thames" | 70 | Busiest month: Oct | – | – | – |
| "electrician kingston upon thames" | 50 | Busiest month: Jan | 40 | 4 of 20 | Medium |
| "builder kingston upon thames" | 40 | Busiest month: Jun | – | – | – |
| "roofer kingston upon thames" | 40 | Busiest month: Jan | 44 | 1 of 20 | Medium |
| "cleaner kingston upon thames" | 10 | Busiest month: Dec | – | – | – |
170searches a month for "plumber kingston upon thames": Google Ads' lowest reported band, very few searches
Seasonalitybusiest: Mar
Advertisers bid about £5.13 a click (approx., converted on 19 October 2026). Advertisers bid about $6.83 a click.
Who shows up on Kingston upon Thames's map
4 of the top 20 electricians on Kingston upon Thames's map show no website
The top 20 have an average rating of 4.97, and at least half of them have 40 reviews or more. On the same map, 3 of the top 20 plumbers and 1 of the top 20 roofers show no website.
Top Google Maps listings for each trade
Plumber
3 of the top 20 show no website
52 median Google reviews
4.97 average rating
Electrician
4 of the top 20 show no website
40 median Google reviews
4.97 average rating
Roofer
1 of the top 20 show no website
44 median Google reviews
4.84 average rating
Median Google reviews of the top listings
Kingston upon ThamesSuttonUK median
018355370
Plumber 52
Electrician 40
Roofer 44
| Trade | Kingston upon Thames | Nearest larger town | UK median |
|---|---|---|---|
| Plumber | 52 | Sutton: 63 | 19 |
| Electrician | 40 | Sutton: 29 | 9 |
| Roofer | 44 | Sutton: 32 | 11 |
Your review gap
How do your reviews compare on Kingston upon Thames's map?
52
reviews behind the Kingston upon Thames median for plumbers on the map (52).
Reviews are only one of the signals Google Maps uses.
Build past the top listings
The quickest gains often come from fast, well-structured service pages with structured data.
Kingston upon Thames's plumbers on Google Maps are here.
Cover every place you serve
Pages for Surbiton Hill and Berrylands and the other places around Kingston upon Thames, before competitors notice.
- 1
AI answers
AI search optimisation and structured data, so Google's AI Overviews, ChatGPT and Gemini can cite you.
- 2
The map pack
A managed Google Business Profile, regular posts, local citations and new reviews every month.
- 3
The organic results
Service and area pages, technical fixes and backlinks from relevant sites.
Who do the AIs name as the best plumber in Kingston upon Thames?
Each link opens in a new tab with the question filled in. If you're not named, that's what GEO fixes.
No website yet? You are not alone: 4 of the top 20 electricians on Kingston upon Thames's Google map show no website. Websites for Kingston upon Thames businesses
How businesses start and close near Kingston upon Thames
More businesses closed than started in the Kingston upon Thames district in 2024
1,015 started and 1,020 closed. 40.8% of those started in 2019 were still trading five years later.
1,015businesses started
1,020businesses closed
40.8%of 2019 start-ups still trading five years on
9,325active businesses
Across the UK
The national picture
Two figures from the UK to read Kingston upon Thames's numbers against.
Trust
33%
33% of homeowners under 35 rely on online reviews to choose a builder, vs 16% of over-55s
Search
77%
Google Maps was the UK's third most-used smartphone app in May 2025, reaching 77% of adult smartphone users that month
What this means for a Kingston upon Thames service business
First among the service phrases Google Ads has figures for is "plumber kingston upon thames", at 170 searches a month across the UK. In the top 20 Google Maps results for "electrician" around Kingston upon Thames, 4 show no website; if your own listing shows no website, it is worth adding the link. Half or more of those 20 listings have at least 40 reviews.
Plans for Kingston upon Thames businesses
Same plans, same senior team, wherever you are.
Need a website too? SEO-ready websites from £49 a month. Explore websites
Results
Results, by name
Campaigns we have run, with their figures on our case studies page.
Entertainment brand · Portsmouth & Basingstoke
131.7%
more organic traffic
Escape Room Business Doubles Organic Traffic Growth
Exciting Escapes · campaign started July 2022 · results over six months
71.8%referring domains
143.8%organic keywords
Dental practice · Croydon
146%
more organic traffic
Dental Practice Achieves 146% Growth
Mayfield Dental · campaign started June 2024 · results over six months
101.4%referring domains
163.9%organic keywords
“Best SEO Agency out there. Alex and the team have been incredibly helpful and insightful with building our hospitality furniture website seo rankings and with lots of technical help. Would recommend straight away to anyone looking for an agency that covers everything from SEO level to technical website details. Prompt replies, attention to detail and they go above and beyond. Thanks guys.”
Kingston upon Thames: common questions
Questions Kingston upon Thames businesses ask
Do you work with businesses in Kingston upon Thames?
Yes. Breakline's remote team of senior SEO specialists works with service businesses across the UK and US, including Kingston upon Thames.
How many people search for a plumber in Kingston upon Thames?
"plumber kingston upon thames" averaged 170 searches a month across the UK in the 12 months to September 2026.
Which month has the most searches for a plumber in Kingston upon Thames?
Searches for "plumber kingston upon thames" across the UK peaked in March 2026 at 590, against an average of 170 a month.
Do I need an SEO agency in Kingston upon Thames?
It depends on how easily customers find you now. "plumber kingston upon thames" averages 170 searches a month across the UK, and 4 of the top 20 electricians on Google Maps around Kingston upon Thames show no website. If you are missing from searches like these, an SEO agency can work on your Google Business Profile, website and reviews so that you show up.
What is the population of Kingston upon Thames?
About 171,000 people live in the Kingston upon Thames built-up area (mid-2024).
How competitive is Google Maps for electricians in Kingston upon Thames?
Of the top 20 electricians on Google Maps around Kingston upon Thames, 4 show no website, and at least half of them have 40 reviews or more (the same figure around Sutton is 29).
How common is self-employment in Kingston upon Thames?
19.9% of working residents in Kingston upon Thames are self-employed (Census 2021).
How many businesses are there in Kingston upon Thames?
The Kingston upon Thames district has 8,380 VAT- or PAYE-registered businesses (March 2026); 91.6% employ fewer than ten people.
Near Kingston upon Thames
Places around Kingston upon Thames
Within 7 miles
- Surbiton Hill0.2 mi
- Berrylands0.5 mi
- Norbiton0.8 mi
- Norbiton Common0.9 mi
- Surbiton0.9 mi
- Seething Wells1.1 mi
- Wells, Seething1.1 mi
- Malden, New1.3 mi
- New Malden1.3 mi
- Southborough1.3 mi
- Tolworth1.3 mi
- West Molesey1.3 mi
Nearby location pages
Greater London
All towns we cover in Greater London
Read next: Plumber SEO – Ranking for Emergency Keywords and Local Searches
Straight-line distances
Where we'd start for a Kingston upon Thames business
- Start with Kingston upon Thames's map
Service areas set to KT1, KT2 and KT3 and the nearby postcode districts, regular posts and a review routine aimed at Kingston upon Thames's median on Google Maps.
- A page for each place you work
Surbiton Hill, Berrylands and Norbiton: real pages with your jobs, photos and reviews from each area.
- Get mentioned in AI answers
Structured data, consistent business listings and clear answers to what Kingston upon Thames customers ask.
Get in touch
Ask about SEO for your Kingston upon Thames business
Tell us what you do and where you work. A senior specialist replies by email, or call us now.
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